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Nov 23, 20254 min read
Due Diligence
Nov 23, 20254 min read
5 Red Flags You Should Never Ignore in a Franchise Pitch
FOCO vs COCO, unrealistic projections, weak support systems – in sab ko pehchan na bohot zaroori hai.
Too Good to Be True Projections
Jab koi brand aapko 6–8 mahine ka payback promise kare bina strong data ke, toh waha pause lena zaruri hai.
Humesha last 12–24 months ka audited P&L, average store performance aur failure cases ke bare me puchna chahiye.
Support Structure ki Reality
Dekhiye ki brand ke paas on‑ground team hai ya sirf central office se calls ke through support milta hai.
Training modules, launch support, marketing calendar aur post-launch reviews ka clear process hona chahiye.